Fashion trade shows have been around for a long time and imo, are still highly relevant both as an exhibitor and as a visitor. For this post, I am focusing on what you can get out of them as a visitor and how it can benefit your fashion brand. Whilst there will be many buyers… Continue reading Fashion trade shows: How to get the most out of attending them
A mood board is a visually stunning display of ideas and imagery. Inspiration can strike when you least expect it and can be sourced from almost any genre. It can be from a swatch of fabric, historical artefacts, an image in a magazine, a flyer stuck to a tree, a stroll through a leafy park,… Continue reading MOOD BOARDS-Planning a coherent and beautiful range.
As a freelance fashion design and development studio, I receive many requests and get asked a lot of questions. There are, however, some recurring themes and ‘what actually is a tech pack and do I really need one ?’ is definitely one of them! So let me shed some light on the subject and help… Continue reading Tech Pack- What’s it all about?
If you are here reading this post, then I imagine the thought has crossed your mind. But taking the leap can be scary right? What if your brilliant idea doesn't work? What if it's already been done? What if no-one understands it or even worse, buys it? These are questions I get asked A LOT… Continue reading 5 Tips for a Fashion Startup